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How to Adopt AI Agents in Digital Marketing and Analytics: A Strategic 6-Stage Guide for Business Leaders

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Purpose This guide is designed to help forward-thinking businesses adopt AI agents in digital marketing and analytics. It offers a practical path to implementation with long-term competitive value in mind—not just cost savings or automation hype. Significance AI agents are transforming the landscape of digital marketing and analytics. They bring unparalleled power in handling data, … Read more

Get Scroll Percentage (JavaScript): Scroll depth for analytics

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This article demonstrates an easy and effective way to get scroll percentage (scroll depth) at any point of time during page scrolls. For a deep dive content analysis, tracking scroll depth is crucial. Especially when customer-engagement is in the equation, scroll depth reveals content effectiveness. Below are some scenarios when you would want to consider … Read more

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